<?xml version="1.0" encoding="UTF-8"?>
<!--
  Fish Tale Boats — Dealer Knowledge File
  Generated: 2026-06-11T19:18:07.628Z
  Purpose: Structured knowledge source for AI agents, LLMs, and data consumers.
  URL: https://fishtale.com/ai/fishtale.xml
-->
<dealer>
  <!-- Company -->
  <name>Fish Tale Boats</name>
  <legal_name>Fish Tale Sales &amp; Service Inc.</legal_name>
  <tagline>Premium Boat Dealership in Southwest Florida</tagline>
  <description>Award-winning, family-owned boat dealership with locations in Fort Myers, Naples, and Bonita Springs. Authorized dealer for Grady-White, Robalo, Chaparral, and Premier Pontoons.</description>
  <founded>1996</founded>
  <employee_count>50</employee_count>
  <website>https://fishtale.com</website>
  <primary_phone>(239) 463-4448</primary_phone>
  <service_phone></service_phone>
  <sales_email>sales@fishtale.com</sales_email>
  <service_email>service@fishtale.com</service_email>
  <marketing_email>marketing@fishtale.com</marketing_email>

  <!-- Inventory and AI feeds -->
  <feeds>
    <feed type="inventory" url="https://fishtale.com/ai/inventory.xml">Active inventory — all publicly listed boats</feed>
    <feed type="knowledge" url="https://fishtale.com/ai/fishtale.xml">This file — dealer overview, locations, brands, services</feed>
    <feed type="sitemap" url="https://fishtale.com/sitemap.xml">XML sitemap index</feed>
  </feeds>

  <!-- Locations (3 active) -->
  <locations>
    <location>
    <name>Fort Myers Boat Dealership</name>
    <address>15581 S Tamiami Trail</address>
    <city>Fort Myers</city>
    <state>FL</state>
    <zip>33908</zip>
    <phone>(239) 463-4448</phone>
    <is_headquarters>true</is_headquarters>
    <has_service>true</has_service>
    <page_url>https://fishtale.com/fort-myers-boat-dealership</page_url>

        <hours_summary>Mon-Fri 8am-5:30pm · Sat 9am-4pm</hours_summary>
      <departments>
        <department>
          <name>Sales</name>
          <hours>Mon-Fri 8am-5:30pm; Sat 9am-4pm</hours>
        </department>
        <department>
          <name>Service &amp; Parts</name>
          <hours>Mon-Fri 8am-5pm</hours>
        </department>
      </departments>
    </location>
    <location>
    <name>Naples Boat Dealership</name>
    <address>2540 Davis Blvd</address>
    <city>Naples</city>
    <state>FL</state>
    <zip>34104</zip>
    <phone>(239) 463-4448</phone>
    <page_url>https://fishtale.com/naples-boat-dealership</page_url>

        <hours_summary>Mon-Fri 9am-5pm · Sat 9am-4pm</hours_summary>
      <departments>
        <department>
          <name>Sales</name>
          <hours>Mon-Fri 9am-5pm; Sat 9am-4pm</hours>
        </department>
      </departments>
    </location>
    <location>
    <name>Bonita Boat Dealership</name>
    <address>27598 Marina Pointe Dr</address>
    <city>Bonita Springs</city>
    <state>FL</state>
    <zip>34134</zip>
    <phone>(239) 463-4448</phone>
    <page_url>https://fishtale.com/bonita-boat-dealership</page_url>

        <hours_summary>By appointment only</hours_summary>
      <departments>
        <department>
          <name>By Appointment</name>
          <hours>By appointment only</hours>

          <by_appointment>true</by_appointment>
        </department>
      </departments>
    </location>
  </locations>

  <!-- Authorized brands carried -->
  <brands>
    <brand>
    <name>Grady-White</name>
      <authorized_new>true</authorized_new>
    <type>boat</type>
    <page_url>https://fishtale.com/grady-white-boats</page_url>
    <tagline>Legendary Sportfishing</tagline>
    </brand>
    <brand>
    <name>Robalo</name>
      <authorized_new>true</authorized_new>
    <type>boat</type>
    <page_url>https://fishtale.com/robalo</page_url>
    <tagline>Built for the Saltwater Life</tagline>
    </brand>
    <brand>
    <name>Chaparral</name>
      <authorized_new>true</authorized_new>
    <type>boat</type>
    <page_url>https://fishtale.com/chaparral</page_url>
    <tagline>Premium Sport Boats</tagline>
    </brand>
    <brand>
    <name>Premier Pontoons</name>
      <authorized_new>true</authorized_new>
    <type>boat</type>
    <page_url>https://fishtale.com/premier-pontoons</page_url>
    <tagline>Luxury on the Water</tagline>
    </brand>
    <brand>
    <name>Yamaha</name>
    <type>engine</type>
    <page_url>https://fishtale.com/service-parts/yamaha-outboards</page_url>
    </brand>
  </brands>

  <!-- Services offered -->
  <services>
    <service>
      <name>Boat Repair &amp; Maintenance</name>
      <url>https://fishtale.com/service-parts/boat-repair-maintenance</url>
      <description>Certified technicians for engine and hull repairs, winterization, and routine maintenance</description>
    </service>
    <service>
      <name>Boat Detailing</name>
      <url>https://fishtale.com/service-parts/boat-detailing</url>
      <description>Professional interior and exterior detailing, waxing, and protection</description>
    </service>
    <service>
      <name>Electronics Installation</name>
      <url>https://fishtale.com/service-parts/electronics</url>
      <description>Installation and service of marine electronics including GPS, fishfinders, VHF, and stereo systems</description>
    </service>
    <service>
      <name>Mobile Service</name>
      <url>https://fishtale.com/service-parts/mobile-service</url>
      <description>On-location mobile technicians for repairs and maintenance at your dock or marina</description>
    </service>
    <service>
      <name>Parts &amp; Accessories</name>
      <url>https://fishtale.com/service-parts/boat-parts-accessories-swfl</url>
      <description>OEM and aftermarket parts, safety equipment, fishing gear, and marine accessories</description>
    </service>
    <service>
      <name>Yamaha Outboards</name>
      <url>https://fishtale.com/service-parts/yamaha-outboards</url>
      <description>Yamaha Key Dealer — full Yamaha outboard sales, service, and warranty work</description>
    </service>
  </services>

  <!-- Financing and trade-in -->
  <financing>
    <description>Competitive marine financing through multiple lending partners. Pre-approval available online.</description>
    <url>https://fishtale.com/financing</url>
    <pre_approval_url>https://fishtale.com/get-pre-approved</pre_approval_url>
    <calculator_url>https://fishtale.com/boat-loan-calculator</calculator_url>
    <trade_in_url>https://fishtale.com/value-trade</trade_in_url>
  </financing>

  <!-- Social media -->
  <social_links>
    <social platform="twitter" url="https://x.com/FishTaleSales"/>
    <social platform="youtube" url="https://www.youtube.com/user/FishTaleSales"/>
    <social platform="facebook" url="https://www.facebook.com/FishTaleSales/"/>
    <social platform="instagram" url="https://www.instagram.com/fishtaleboats/"/>
  </social_links>

  <!-- Key public pages -->
  <pages>
    <page type="home" url="https://fishtale.com/"/>
    <page type="inventory_all" url="https://fishtale.com/boats"/>
    <page type="inventory_new" url="https://fishtale.com/boats/new"/>
    <page type="inventory_preowned" url="https://fishtale.com/boats/pre-owned"/>
    <page type="trailers" url="https://fishtale.com/boat-trailers"/>
    <page type="motors" url="https://fishtale.com/boats/outboard-motors"/>
    <page type="about" url="https://fishtale.com/about"/>
    <page type="team" url="https://fishtale.com/about/team"/>
    <page type="reviews" url="https://fishtale.com/about/reviews"/>
    <page type="blog" url="https://fishtale.com/blog"/>
    <page type="contact" url="https://fishtale.com/contact"/>
    <page type="careers" url="https://fishtale.com/careers"/>
    <page type="boat_club" url="https://fishtale.com/boat-club"/>
    <page type="sitemap_html" url="https://fishtale.com/site-map"/>
  </pages>
</dealer>